The amount of supplement required will vary depending on recipe ingredients and individual dog needs.
On average, for every 100g of dog food, 1 to 1.5g (roughly 1/4 tsp) of Whole Dogg Balancing Supplement would be expected to be required. For growing puppies and for cats, 2g or more (around 1/2 tsp) per 100g may be required.
For your 'typical' cat, this would be about 1/2 tsp per day, and for 'typical' dogs about 1 -1 1/2 tsp per day for every 10kg of bodyweight.
At this dose, a 227g container of Whole Dogg will last about 3-4 months for a cat or small dog and about 1 month for a medium-sized dog. A 454g container can last about 2 months for a medium dog or about 1 month for a large dog.